【Key Responsibilities】1. Strategic Vision for PR Events● Develop an annual PR event strategy and calendar, ensuring full alignment with global/local brand marketing campaigns, product innovation roadmaps, and commercial objectives.● Act as an internal expert, providing strategic counsel on how to leverage live experiences to solve brand challenges, enter new markets, or elevate brand image.● Analyze market trends, competitor activities, and the media lands
【Key Responsibilities】1. Strategic Vision for PR Events● Develop an annual PR event strategy and calendar, ensuring full alignment with global/local brand marketing campaigns, product innovation roadmaps, and commercial objectives.● Act as an internal expert, providing strategic counsel on how to leverage live experiences to solve brand challenges, enter new markets, or elevate brand image.● Analyze market trends, competitor activities, and the media lands